Living Conditions — Abri, sans-abri

Animated poster project examining perceptions of homelessness within the urban environment of Paris.

Developed as a social communication piece, the project explored the contrast between public visibility and social invisibility. While people experiencing homelessness are physically present within the city, they often remain excluded from public attention, recognised only when their presence disrupts established social norms.

The animated poster was conceived as a provocation, encouraging viewers to reflect on questions of belonging, dignity and social acceptance. Through visual transformation and narrative progression, the work challenged assumptions about who is considered part of the urban community and under what conditions inclusion becomes possible.

Scope:

• Social Communication Design
• Motion Graphics
• Animated Poster
• Concept Development
• Visual Storytelling
• Critical Design

Outcome:

An experimental communication project designed to stimulate public reflection on homelessness, social exclusion and urban life.